🗂️ Navigation

Reynolds and Reynolds

Your partner in automotive retailing.

Visit Website →

Overview

Reynolds and Reynolds is one of the largest and most established providers of technology solutions for automotive dealerships. Their offerings include the ERA-IGNITE DMS, a comprehensive platform that manages all aspects of a dealership's operations, and a suite of CRM and marketing tools. Reynolds and Reynolds is known for its deep industry expertise, its focus on providing a complete and integrated solution, and its strong relationships with OEMs.

✨ Key Features

  • DMS (ERA-IGNITE)
  • CRM
  • Digital Retailing
  • Service and Parts Management
  • Accounting and Finance
  • Forms and Documents

🎯 Key Differentiators

  • Deeply integrated DMS and CRM
  • Long-standing relationships with OEMs
  • Comprehensive suite of solutions for all dealership departments

Unique Value: Reynolds and Reynolds provides a complete and integrated solution that can manage every aspect of a dealership's business, backed by deep industry expertise and strong OEM relationships.

🎯 Use Cases (3)

Franchise dealerships Large dealer groups OEMs

✅ Best For

  • Managing the entire dealership operation with a single, integrated system
  • Ensuring compliance with OEM and regulatory requirements

💡 Check With Vendor

Verify these considerations match your specific requirements:

  • Small independent dealerships that do not require a full DMS

🏆 Alternatives

CDK Global DealerSocket VinSolutions

Compared to some competitors, Reynolds and Reynolds offers a more tightly controlled and integrated ecosystem, which can provide a more seamless experience for dealerships that use their full suite of products.

💻 Platforms

Web Desktop Mobile

🔌 Integrations

A wide range of certified third-party applications OEMs

🛟 Support Options

  • ✓ Email Support
  • ✓ Phone Support
  • ✓ Dedicated Support (Available tier)

🔒 Compliance & Security

✓ SOC 2 ✓ GDPR ✓ SSO ✓ SOC 1 ✓ SOC 2

💰 Pricing

Contact for pricing
Visit Reynolds and Reynolds Website →