Reynolds and Reynolds
Your partner in automotive retailing.
Overview
Reynolds and Reynolds is one of the largest and most established providers of technology solutions for automotive dealerships. Their offerings include the ERA-IGNITE DMS, a comprehensive platform that manages all aspects of a dealership's operations, and a suite of CRM and marketing tools. Reynolds and Reynolds is known for its deep industry expertise, its focus on providing a complete and integrated solution, and its strong relationships with OEMs.
✨ Key Features
- DMS (ERA-IGNITE)
- CRM
- Digital Retailing
- Service and Parts Management
- Accounting and Finance
- Forms and Documents
🎯 Key Differentiators
- Deeply integrated DMS and CRM
- Long-standing relationships with OEMs
- Comprehensive suite of solutions for all dealership departments
Unique Value: Reynolds and Reynolds provides a complete and integrated solution that can manage every aspect of a dealership's business, backed by deep industry expertise and strong OEM relationships.
🎯 Use Cases (3)
✅ Best For
- Managing the entire dealership operation with a single, integrated system
- Ensuring compliance with OEM and regulatory requirements
💡 Check With Vendor
Verify these considerations match your specific requirements:
- Small independent dealerships that do not require a full DMS
🏆 Alternatives
Compared to some competitors, Reynolds and Reynolds offers a more tightly controlled and integrated ecosystem, which can provide a more seamless experience for dealerships that use their full suite of products.
💻 Platforms
🔌 Integrations
🛟 Support Options
- ✓ Email Support
- ✓ Phone Support
- ✓ Dedicated Support (Available tier)
🔒 Compliance & Security
💰 Pricing
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