Chargebee Retention (formerly Brightback)
Automate and personalize your customer retention.
Overview
Chargebee Retention (formerly Brightback) helps subscription businesses to understand why customers are canceling and to win them back with personalized offers and experiences. It replaces the standard cancel button with a dynamic and data-driven cancel flow that helps to deflect churn and gather valuable customer feedback.
✨ Key Features
- Customizable Cancellation Flows
- Personalized Offers and Interventions
- Customer Segmentation and Targeting
- A/B Testing and Optimization
- Churn Insights and Analytics
- Reason-based Workflows
🎯 Key Differentiators
- Strong focus on personalizing the cancellation experience.
- Powerful A/B testing and optimization capabilities.
- Deep integration with the Chargebee billing platform.
Unique Value: An automated and personalized approach to reducing active churn by understanding customer intent and delivering targeted interventions at the point of cancellation.
🎯 Use Cases (4)
✅ Best For
- Successfully deflecting a significant percentage of cancellation attempts with targeted offers.
- Gaining actionable insights into the root causes of churn.
💡 Check With Vendor
Verify these considerations match your specific requirements:
- Businesses that are primarily focused on reducing involuntary churn from failed payments.
🏆 Alternatives
Offers a more sophisticated and data-driven approach to managing cancellation flows compared to simpler tools.
💻 Platforms
🔌 Integrations
🛟 Support Options
- ✓ Email Support
- ✓ Live Chat
- ✓ Dedicated Support (All tiers tier)
🔒 Compliance & Security
💰 Pricing
Free tier: NA
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